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Aude FILIPPI & Marie L’HERMITE
http://www.facebook.com/amzelles.fr
This is the only 100% female car Rally
This adventure organized for 23 years today unites more than 20
nationalities
The Rally supports the charity association « Cœur de Gazelles » which
provides medical care, access to education and to drinking water in
Morocco
Sensitivity to environment and sustainable development:
The goal is to reach the predefined check points along the course in the least
number of kilometers, rather than in the least amount of time; carbon dioxide
emissions are lower than those of a traditional rally.
« Rallye Aïcha des Gazelles » obtained its «ISO 14001:2004 » certification of
Environmental Management in 2010
Carbon emissions offset with the Action Carbone program of the GoodPlanet
Foundation
Environmental “good behaviour” charter signed by all participants
More information under:
http://www.rallyeaichadesgazelles.com/fr/a+la+une
27 years old, working at the
Business Development
department of Powernext
Rugby player and runner
Spent 2 months in Madras
for a humanitarian mission
34 years old, working
as internal legal
counsel for Powernext
Climbed the Kilimanjaro
Did French boxing and runs
We achieved together the
London MoonWalk (26
miles) against breast cancer
Spent 8 years in Germany
We are eager to take up this individual and team
challenge!
We share the values of the Gazelles
An audacious, innovative and young project
That requests 100% involvement, a strong team spirit and a
will to push back our own limits,
With a humanitarian dimension,
In an international, start-up atmosphere,
Respecting the environment
… and above all these good reasons, it promotes the image of
women in a traditional men’s sport!
We would like to promote our activity sector: the
energy
Getting involved directly
A donation is possible through our Association « AM’ZELLES » according
to the French 1901 Law : AM’ZELLES provides you with deductible
advertisement/public relation services
Talking about us
Gathering the energy community around an « energy » team
Awaking interest of your contacts (media, clients, partners,
shareholders…)
3 companies already support us!
Internal communication
Access to the team’s blog that could be
available in French, German and English - the
challenge can be followed on a real-time basis
Communicate about the project before, during
and after the rally
Organize an internal event? Attend the event for
the start at the Trocadero place ? Any other idea?
For your clients / partners
Attend the arrival and gala diner in Essaiouira
for reduced price
Any other idea?
External communication
The logo on our car- daily TV report on M6 -
Articles in the German and French media
Events around the team and the car one month
before start
Logo/name on the dedicated Facebook page of
the Rallye des Gazelles
Any other idea?
Communication A leverage for the internal communication : share the values of the
project with our corporate values
Taking part to a federative project with your partners and clients
A way to communicate in the media
AM’ZELLES SPONSOR 5000€ +
AM’ZELLES PARTNER+
3000€
AM’ZELLES PARTNER
1000€
• Large ad on the car (such as on the hood)
• Attending the cocktail for the start at the Eiffel Tower (Trocadéro Place)
• Events around the team and the car before the start at your company’s place (with supplement) gala diner for the arrival in Essaouira (diner 220€ or WE 1120€/pers.)
• Ad on the boot of the car 30x50 and on the helmet
• Feedback at your company’s place
• Ad on the AM’ZELLES web site and on the web site of the organisation of the Rallye Aïcha des Gazelles
• Follow us on real time (web site of the Rallye and AM’ZELLES’ blog)!
* These packages are for information only and may be adapted as you
wish!
More than 1650 media coverages in France :
Print media:
Volume : 1044 articles
Supports : 293
Diffusions : 130 557 915
Internet :
Volume : 554 articles
Supports : 214
Radio :
Volume : 90 diffusions
Supports : 16
TV :
Volume : 56 diffusions
Supports : 26
From 11 to 30 of March, M6 program daily 1m 30s between 7 and
8pm
October: presentation meeting
Mid-January: sponsorship closed
Events around the team and the car
14th of March: Start at Trocadéro place (Eiffel Tower)
14th – 29th March : rally
29th of March : Arrival gala diner in Essaouira
April : feedback
Arrival Essaouira
Expenditures
Subscription
Preparation, driving training and
prepared 4x4 rental
Navigation training
Navigation and safety material
Transportation to Morocco
And scrapping costs…
Total budget around 35.000€
Partial self financing (around 3k€)
